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Seminar Highlights
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 More than 190 property casualty insurance industry marketers and underwriters gathered in Las Vegas, Nev. for the 2011 Joint Marketing and Underwriting Seminar, held April 3-5. The program featured a key line up of speakers and panelists that analyzed current marketing and underwriting trends and projected where the industry is heading in the next five to 10 years.
Several of the industry presentations and breakout sessions also addressed key challenges and emerging issues facing insurers today.
Presentations
To view some of the presentation given at the seminar, please click on the titles below, which will open a PDF file.
The Full House from the Latest Census: Meet Your Potential Customers
Peter Francese | Demographer | Francese, LLC
The Napster Moment; Who Will Reinvent the Insurance Industry?
Maria Umbach | Vice President of Financial Services Innovation | Maddock Douglas, Inc.
Show Me the Green! Green Construction and its Effect on Insurance
Stephen Bushnell | Senior Director of Emerging Risks | Fireman’s Fund Insurance Company
Stephen Clarke | Assistant Vice President-Commercial Multi-Line Division | Insurance Services Office, Inc.
Become a Player in the Commercial Lines Automation World
Donald Light | Senior Analyst | Celent
Stack the Odds in Your Favor: Winning and Retaining Generation Y Customers
Stephen Crewdson | Director | JD Power and Associates
Not Just Luck: Running an Insurance Marketing Team
Tara Russell | Director of Marketing | Lexington Insurance Company
Jenny Hodge | Vice President Marketing | American Integrity Insurance Group
Hedging Your Bets: Risk Taking, Human Behavior and Road Safety
Adrian Lund | President and CEO | Insurance Institute for Highway Safety
Understanding the Edge: Are Catastrophe Models Worth the Investment?
Vijay Padmanabhan | Account Executive | AIR Worldwide
Mining the Data: Ways to Develop Marketing Intelligence from the 2010 Census
Peter Francese | Demographer | Francese, LLC
Skill, Not Luck, Wins the Game: Using Analytics to Better Manage Agent and Customer Churn
John Lucker | Principal | Deloitte Consulting LLP
It Doesn't Have to Stay in Vegas: A Case Study on Leveraging Social Media
Alayna Francis | Vice President, Communications | Swiss Re
Ryan Stanton | Vice President | Sphere Consulting
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